Lighthouse Learning Privacy Policy

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Last Updated: February 2014

Key Points in Plain English

1. No Third Party Ads: We never place advertising from other companies in our apps or website.

2. No Personally Identifiable Data: No personally identifiable information is collected in our apps such as name, email or address. We do collect anonymous device information solely to support the proper working of the app.

3. Disabled Web Links: All links out of our apps are disabled by default. The links are for grown-ups and are there to provide necessary information and ways to get in touch.

4. Data & Plug-Ins: For development purposes, we use aggregated and anonymous information about app usage and app performance that is provided by a third party app data service called ‘Flurry Restricted’. We are confident this is a COPPA Compliant plug-in. See for more info on COPPA.

5. In-App Purchase: The Dragon Shapes app contains one in-app purchase accessed within a gated ‘Grown-ups’ area. The in-app purchase unlocks the full version which includes all 50 puzzles. The purpose is to allow families to try the app before deciding to purchase. We don’t believe in hidden, misleading or child-targeted in-app purchases.


Section 1. About This Policy

This Privacy Policy tells you about the information we gather, how and why we use it and the privacy and safety measures we have put in place. Section 1 covers general information, Section 2 covers the Apps and Section 3 covers personal information you share with us. Please read this policy carefully. This policy is part of the Terms and Conditions set out in this page. By using our Apps or Websites you expressly consent to the practices described in this policy. If you do not consent to the practices described in this policy, please do not use our Apps or Websites.

1.1 About Us

Dragon Shapes: Geometry Challenge and Shape Arts: Create and Share (‘Apps’) are developed by Lighthouse Learning Studios Limited (‘Lighthouse Learning’, ‘We’, ‘Us’). Lighthouse Learning is registered in England (Company Number: 08331878) and our registered office address is: Lighthouse Learning, Sussex Innovation Centre, Science Park Square, University of Sussex, Falmer, Brighton, East Sussex, BN1 9SB, United Kingdom.

1.2 Our Commitments to Safety and Privacy

Lighthouse Learning strives to provide safe learning opportunities for children. We take your€™ privacy concerns seriously and recognize the heightened need to specifically protect the privacy and safety of children. In the Apps, we don’t allow third party ads, we don’t collect personal information and we don’t target children with purchases or links to the web. We welcome feedback and suggestions. If you would like to contact us about improving children’s privacy and safety in our apps, please email us at

1.3 Privacy Policy Coverage

This policy covers the Apps, websites and practices of Lighthouse Learning. This policy does not apply to the practices of companies that Lighthouse Learning does not own or control, or to individuals that Lighthouse Learning does not employ or manage. Our Apps and websites may contain links to third-party sites. Lighthouse Learning cannot take responsibility for the content or privacy policies of any third-party sites. Lighthouse Learning encourages you to carefully review the privacy policies of any third party sites or applications you use.

1.4 Changes and Updates to this Privacy Policy

Lighthouse Learning reserves the right, at its full and complete discretion to change, modify, amend, add, subtract, or otherwise remove portions of its Privacy Policy at any time and for any reason. We will post any updates to the Privacy Policy on this page. Please periodically check for any changes. Your continued use of the Apps, website or associated services after the posting of any amendments, deletions or other changes to the Privacy Policy will constitute your acceptance, acknowledgment and agreement to the respective changes.

1.5 Contact Information

Please contact Lighthouse Learning with any questions or comments about this Privacy Policy, your personal information, or your consent choices by email at or by mail at: Lighthouse Learning, Sussex Innovation Centre, Science Park Square, University of Sussex, Falmer, Brighton, East Sussex, BN1 9SB, United Kingdom

Section 2. Our Apps

This section of the Privacy Policy tells you about the information we gather when you use our Apps, how and why we use that information and the privacy and safety measures we have put in place in the Apps.

2.1 Personally Identifiable Information

No personally identifiable information, such as name or email address, is collected within the Apps. The Apps contain gated links to Lighthouse Learning web pages where you may send personal information to us. Please see the ‘Web Links’ section below. Also see Section 3 below for details about how we handle personal information that you share with us.

2.2 Automatically Collected Anonymous and Aggregated Information

Lighthouse Learning uses aggregated and anonymous information about the usage and performance of the Apps. When you use the Apps, usage information may be automatically recorded using different types of technology. This information is non-personally identifiable usage data in aggregate form for statistical measuring purposes. It may include information about devices, country locations, app usage sessions, app usage frequency, app page views, completion of puzzles, usage of specific app features and app errors. Lighthouse Learning uses third party providers for the collection and handling of this information, such as app data analytics companies and app store companies. We currently use a service called ‘Flurry Restricted’ Lighthouse Learning uses this information to improve the look, functionality and content of the Apps and related services. This type of data enables Lighthouse Learning to determine how the Apps are used in order for us to revise, improve and develop our products and services. Lighthouse Learning will not disclose this information or use any aggregate information in a manner that would allow for a user to be personally identified.

2.3 Web Links

The Apps contains carefully presented links to some web pages intended for adults. All links out of the Apps are disabled by default. The links are intended for the purpose of providing you with necessary information and ways to get in touch. Links can be enabled and disabled using Settings in the gated Grown-ups area. A list of all links: our website, email address, Apple app review page, social media pages (Facebook, YouTube, Pinterest, Twitter), Newsletter sign up page, Feedback page, and full terms and conditions on our website.

2.4 Notifications

The Apps may deliver notifications to your device. You can disable these notifications in your device’s settings. Notifications relate specifically to the Apps and are based on usage of the app, for example, information about puzzle completion or app features. Notifications are delivered locally from your copy of the app to your device. We do not use any ‘push notification’ services.


Section 3. Personal Information You Share With Us

This section of the Privacy Policy tells you about how we handle the personal information you share with us via our website(s) (,, the ‘Website’), by email or phone and via social media channels.


To protect the children using our Apps, we take all reasonable steps to abide by the guidelines set forth in the Children’s Online Privacy Protection Act (COPPA). For more information about COPPA, please visit

3.2 The Data Protection Act

Lighthouse Learning complies with UK data protection legislation such as the Data Protection Act 1998. This regulates the processing of personal data relating to you by UK companies and grants you various rights in respect of your personal data.

3.3 Personally Identifiable Information

Personally identifiable information means information that identifies a person or can be used to identify a person such as name or email address. The Lighthouse Learning website includes pages where personally identifiable information can be entered by you and collected by Lighthouse Learning. The purposes of these web pages include, for example, providing feedback and signing up for an email newsletter subscription. These web pages are intended solely for adults and it is not the intention of Lighthouse Learning to collect personally identifiable information from children. If we suspect a child has contacted us via our web pages, we take reasonable steps to identify and delete this information.

3.4 Email Sign Up

Lighthouse Learning gathers the personal information you enter in the email subscription or Newsletter sign up pages accessible via our website. During the sign up process, you (an adult user) may provide your name and email address. You may also tell us if you are a parent or teacher, for the purposes of sending you relevant information. Newsletters are monthly emails that include news and blog articles. From time to time Lighthouse Learning may also send emails containing announcements, special offers, contests, sweepstakes or other promotions run by Lighthouse Learning. Lighthouse Learning may request information or feedback from users in the form of surveys or other feedback requests as part of its continuing work to improve products and services.

3.5 No Spam Policy

Lighthouse Learning has a no spam policy. We are committed to only sending email we believe will be of genuine interest and at a reasonable frequency. Lighthouse Learning does not pass on your contact details to third parties.

3.6 Editing Your Email Information and Unsubscribing

You may edit the name and email address information that we hold, edit your email preferences or unsubscribe at any time by using the links contained in our email footers or by contacting us at If you unsubscribe you will be completely removed from our email list.

3.7 Communications from You

If you contact Lighthouse Learning by email or phone, Lighthouse Learning will use any personally identifiable information you provide (such as name, phone number or email address) only to respond to your inquiry. Lighthouse Learning may ask you for additional information in the course of providing technical support services or for product development purposes. If you choose to provide such information, you are giving Lighthouse Learning the permission to use and store it for those purposes, in accordance with this policy.

3.8 How Personal Information is Used

Lighthouse Learning uses the personal information you share in order to provide services or communicate with you. Under certain circumstances (for example if you win a contest) we may publish your personally identifiable information with your prior consent. Lighthouse Learning also uses the information that you provide to understand your preferences, to improve the way the Apps works and looks, and to create new features and functionality.

3.9 Required by Law

Lighthouse Learning may disclose information if required to do so by law or in the good-faith belief that such action is necessary to comply with the law. In some cases, we may make such disclosures without first providing notice to you.

3.10 Merger or Acquisition, Sale of Business or Assets

In the event that Lighthouse Learning is acquired by or merged with a third-party entity, we reserve the right, in any of these circumstances, to transfer or assign the information that we have collected from you as part of such merger, acquisition, sale, or other change of control. In some cases, Lighthouse Learning may choose to buy or sell assets. In these types of transactions, user information is typically one of the business assets that is transferred. In the event that all or substantially all of Lighthouse Learning assets are sold, given, or otherwise transferred to another entity, all user information collected as part of access to and use of Lighthouse Learning products or services would likely be transferred to that entity as well. By using Lighthouse Learning products or services, you acknowledge that such transfers may occur, and that any acquirer of Lighthouse Learning may continue to use its information as set forth in this policy.

3.11 Other Purposes

Lighthouse Learning also reserves the right to disclose user information that we believe, in good faith, is appropriate or necessary to take precautions against liability; protect Lighthouse Learning from fraudulent, abusive, or unlawful uses; to investigate and defend ourselves against any third-party claims or allegations; to assist government enforcement agencies; to protect the security or integrity of the Apps; or to protect the rights, property, or personal safety of Lighthouse Learning or others.

3.12 Third Party Disclosure

From time to time Lighthouse Learning may engage third party providers for technical or other services. Lighthouse Learning will use all reasonable commercial efforts to ensure that such parties are obligated to keep information secure and confidential. Lighthouse Learning may disclose personal information to the extent necessary to enforce our Terms of Service, or to otherwise protect the rights of users. This includes exchanging information with other companies and organizations for fraud protection. Moreover, to the extent necessary to comply with court orders or with requests by law enforcement or governmental agencies, Lighthouse Learning may provide personally identifiable information to the required third parties.


Terms and Conditions


Acceptance of Terms

These Terms of Service, as amended from time to time, are a legal agreement between Lighthouse Learning Ltd (‘Lighthouse Learning’, ‘Us’, or ‘We’) and you (‘You’). You must read and agree to these terms, including the Privacy Policy, before using any apps, websites or associated services operated by Lighthouse Learning (‘The Services’). By using The Services, you agree to these Terms of Service. The most current version of the Terms of Service can be found on the Lighthouse Learning website.

Limitations On Your Use of The Services

Your use of the Apps and Sites is limited by these Terms of Service and our Privacy Policy. All the Apps and Sites, including Software, are the copyrighted work of Lighthouse Learning. You may not modify, copy, distribute, transmit, display, perform, reproduce, publish, license, create derivative works from, adapt, translate, transfer, buy, auction, rent, lease, loan or sell any Software from the Apps and Sites, assets, materials, information, without the express written consent of Lighthouse Learning. You hereby acknowledge and agree that you have no proprietary interest in any materials appearing in the Apps and Sites. You may not use any Software or hardware that reduces the number of users directly accessing or using the Apps and Sites.

As a condition of your use of the Services, you will not use the Apps and Sites for any purpose that is unlawful or prohibited by these Terms of Service. You may not use the Apps and Sites in any manner that could damage, disable, overburden, or impair any Lighthouse Learning server or infrastructure, or the network(s) connected to any Lighthouse Learning server, or interfere with any other party’s use and enjoyment of any Apps and Sites. You may not attempt to gain unauthorised access to any Apps and Sites, accounts, computer systems or networks connected to any Lighthouse Learning server or to any of the Apps and Sites, through hacking, password mining or any other means. You may not obtain or attempt to obtain any materials or information through any means not intentionally made available through the Apps and Sites. You may not reverse engineer, decompile or disassemble any Software, including any proprietary communications protocol used by such Software.


‘Content’ shall mean the text, Software, communications, graphics, sounds, and all the material and information you see on the Apps and Sites, whether provided by Lighthouse Learning or by users of the Apps and Sites.

You acknowledge that: (i) Software and related Apps and Sites permit access to Content that is protected by copyrights, trademarks, and other proprietary rights owned by Lighthouse Learning, (collectively, “Rights “), and (ii) these Rights are valid and protected in all media existing now or later developed, and (iii) except as is explicitly provided otherwise, your use of Content shall be governed by the copyright laws of England and other applicable laws.


The Apps and Sites, including, without limitation, all Software and Content, contains copyrighted material, trademarks and other proprietary information (including, without limitation, images, photographs, animations, video, audio, music, and text). The entire contents of the Apps and Sites and each area contained therein are copyright protected as a collective work under the laws of England. Lighthouse Learning owns a copyright in the selection, coordination, arrangement and enhancement of such Content. You acknowledge that Lighthouse Learning remain the owners of all right, title, and interest, including copyrights and other intellectual property rights, in and to all materials posted on the Apps and Sites by Lighthouse Learning and derivative works thereof, and that you do not acquire any of those ownership rights by accessing such materials.

Jurisdictional Issues and Export Control Laws

The Apps and Sites are controlled and operated by Lighthouse Learning from its offices within the United Kingdom. Those who choose to access the Apps and Sites from other locations do so on their own initiative and are responsible for compliance with local laws, if and to the extent local laws are applicable.

You agree to abide by applicable export control laws and not to transfer, by electronic transmission or otherwise, any Content or any Software or other materials subject to restrictions under such laws to a national destination prohibited by such laws, without first obtaining, and then complying with, any requisite government authorisation.

Links to Third-Party Sites

The links to third party sites appearing on the Lighthouse Learning Apps and Sites will let you leave the Lighthouse Learning Apps and Sites. These linked sites are not controlled by Lighthouse Learning and may collect data or solicit personal information from you. To the maximum extent permissible by law, Lighthouse Learning is not responsible for such linked sites, Content, business practices or privacy policies, or for the collection, use or disclosure of any information by those sites may collect. Lighthouse Learning provides such linked sites only as a matter of convenience and the inclusion of any link does not imply an endorsement by Lighthouse Learning of such linked sites.